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University of FribourgLogo Unifr

Chair for International Management

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    • Prof. Dr. Dirk Morschett
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Teaching Teaching

  • Master in IEB
    • Core Module
    • Optional Modules
    • Previous Guest Presentations
    • Excursions
    • Testimonials
  • Current Semester Courses
  • Fundamentals of International Management
  • International Marketing
  • Guest Presentations Spring 2025
  • Previous Semesters
    • Digital Commerce in B2C and B2B Markets
    • Organizational Resilience of Multinational Corporations
    • Advanced Seminar in Strategic International Management
    • Business in South-East Asia (Study Trip to Vietnam) 2025
    • Intercultural Business Projects
    • International Retail Management
    • European Marketing
    • Asian Management - Study Trips 2015, 2016, 2023
      • Study Trip to Bangkok 2023
      • Study Trip to India 2016
      • Study Trip to Bangkok 2015
    • Managing the Multinational Network
    • Courses Emerging Markets
    • Management in Emerging Markets
    • Internationales Handelsmanagement
    • Managerial Aspects of European and Global Integration
  • Future Semesters
  • Master Theses

International Marketing


Fall Semester 2025 

Lecture

Mondays, start September 15, 2025

14:15 - 17:00 h, PER 21, room E230

Assistant: Olivia André

Download Syllabus

The course "International Marketing" is available on moodle, so that it will be easier for you to find all information at one place. Please enrol for the course on Moodle as soon as possible: Coming soon!

Additional Information

Guest presentation in this course:

Download

Sample Exam

Sample Exam

CHAIR
  • Prof. Dr. Dirk Morschett
  • Andrea Brügger - Secretary
  • Svetlana Flankova - Senior Researcher
  • Nik Ulrich - Teaching & Research Assistant
  • Olivia André - Teaching & Research Assistant
  • Viviane Lehmann - Teaching & Research Assistant
  • Contact
  • Home
  • Chair
  • Teaching
  • Research
  • Case Studies in International Strategy
TEACHING
  • Master in IEB
  • Current Semester Courses
  • Fundamentals of International Management
  • International Marketing
  • Guest Presentations Spring 2025
  • Previous Semesters
  • Future Semesters
  • Master Theses
PUBLICATIONS
Contact

University of Fribourg

Chair for International Management

Boulevard de Pérolles 90

CH-1700 Fribourg

www.unifr.ch/intman

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