• No results
Quick Links
  • University
    • Studies
    • Campus
    • Research
    • University
    • Continuing education
  • Faculties
    • Theology
    • Law
    • Management, Economics and Social sciences
    • Humanities
    • Education
    • Science and Medicine
    • Interfaculty
  • You are
    • Prospective students
    • Students
    • Medias
    • Researchers
    • Employees
    • PhD students
  • Ressources
    • Directory
    • Maps/Orientation
    • Libraries
    • Webmail
    • Course catalogue
    • MyUnifr
  • EN
  • Faculty of Management, Economics and Social Sciences Faculty of Management, Economics and Social Sciences
  • Management Management
  • International Management International Management
  • No results
EN
  • EN

University of FribourgLogo Unifr

Chair for International Management

  • Home
  • Chair
    • Back
    • Prof. Dr. Dirk Morschett
    • Andrea Brügger - Secretary
    • Svetlana Flankova - Senior Researcher
    • Nik Ulrich - Teaching & Research Assistant
    • Olivia André - Teaching & Research Assistant
    • Viviane Lehmann - Teaching & Research Assistant
    • Contact
  • Teaching
    • Back
    • Master in IEB
      • Back
      • Core Module
      • Optional Modules
      • Previous Guest Presentations
      • Excursions
      • Testimonials
    • Current Semester Courses
    • Digital Commerce in B2C and B2B Markets
    • Advanced Seminar in Strategic International Management
    • Intercultural Business Projects
    • Business in South-East Asia - Study Trip to Bangkok 2026
    • Guest Presentations Fall 2025
    • Previous Semesters
      • Back
      • Fundamentals of International Management
      • International Marketing
      • Organizational Resilience of Multinational Corporations
      • Business in South-East Asia (Study Trip to Vietnam) 2025
      • International Retail Management
      • European Marketing
      • Asian Management - Study Trips 2015, 2016, 2023
      • Managing the Multinational Network
      • Courses Emerging Markets
      • Management in Emerging Markets
      • Internationales Handelsmanagement
      • Managerial Aspects of European and Global Integration
    • Future Semesters
    • Master Theses
  • Research
    • Back
    • Publications
    • Newsletter
    • Research Emerging Markets
  • Case Studies in International Strategy
    • Back
    • The Lecturer
    • Course Content
    • Application
  • Teaching
  • Digital Commerce in B2C and B2B Market

Teaching Teaching

  • Master in IEB
    • Core Module
    • Optional Modules
    • Previous Guest Presentations
    • Excursions
    • Testimonials
  • Current Semester Courses
  • Digital Commerce in B2C and B2B Markets
  • Advanced Seminar in Strategic International Management
  • Intercultural Business Projects
  • Business in South-East Asia - Study Trip to Bangkok 2026
  • Guest Presentations Fall 2025
  • Previous Semesters
    • Fundamentals of International Management
    • International Marketing
    • Organizational Resilience of Multinational Corporations
    • Business in South-East Asia (Study Trip to Vietnam) 2025
    • International Retail Management
    • European Marketing
    • Asian Management - Study Trips 2015, 2016, 2023
      • Study Trip to Bangkok 2023
      • Study Trip to India 2016
      • Study Trip to Bangkok 2015
    • Managing the Multinational Network
    • Courses Emerging Markets
    • Management in Emerging Markets
    • Internationales Handelsmanagement
    • Managerial Aspects of European and Global Integration
  • Future Semesters
  • Master Theses

Digital Commerce in B2C and B2B Markets


Spring Semester 2026 - Dr. Matthias Schu

Lecture

Mondays, start February, 16, 2026, room C230

08:15-11:00 h, weekly

Assistant: Olivia André

Download Syllabus

 

The course "Digital Commerce" is available on moodle, so that it will be easier for you to find all information at one place. 
Please enrol for the course on Moodle as soon as possible.

 

Link to the Course catalogue of the university

Additional Information

 Guest Presentations coming soom

   

 

CHAIR
  • Prof. Dr. Dirk Morschett
  • Andrea Brügger - Secretary
  • Svetlana Flankova - Senior Researcher
  • Nik Ulrich - Teaching & Research Assistant
  • Olivia André - Teaching & Research Assistant
  • Viviane Lehmann - Teaching & Research Assistant
  • Contact
  • Home
  • Chair
  • Teaching
  • Research
  • Case Studies in International Strategy
TEACHING
  • Master in IEB
  • Current Semester Courses
  • Digital Commerce in B2C and B2B Markets
  • Advanced Seminar in Strategic International Management
  • Intercultural Business Projects
  • Business in South-East Asia - Study Trip to Bangkok 2026
  • Guest Presentations Fall 2025
  • Previous Semesters
  • Future Semesters
  • Master Theses
PUBLICATIONS
Contact

University of Fribourg

Chair for International Management

Boulevard de Pérolles 90

CH-1700 Fribourg

www.unifr.ch/intman

© University of Fribourg | Impressum | Legal Notice | Emergency numbers