Chaire de Marketing I
Actualités
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Publication
Furrer, O., Landry, M., Baillod, C., & Yu Kerguignas, J. (2023). The interplay between physical and social servicescape: investigating negative CCI, Journal of Services Marketing, forthcoming -
Masterweek 2023
SES Master Evening - 07.03.2023 -
24 heures
Vendre du «poulet végétarien» est-il trompeur?