Learn the basics of strategic management to gain a sustainable competitive advantage.

Ziele

 

The CAS Strategic Management enables you to develop and implement successful business, innovation, marketing, and service strategies. You also learn how the digital revolution challenges traditional business models and offers opportunities for new ones.

Zielgruppe

 

Middle level managers who would like to enhance their knowledge and competence in strategic management taking the challenges of the digital revolution into account

Voraussetzungen

Candidates for the CAS, DAS and the EMBA must have obtained work experience (three to five years) and one of the following qualifications:

1. BA or MA degree from a University or University of Applied Sciences

2. or other diploma recognised as equivalent.

Extraordinary admissions are under certain conditions possible.

Kursverantwortliche und Referierende

Verantwortlich

• Nüesch Stephan,   Professor of University of Fribourg and Director of international institute of management in technology (iimt)

Referierende

Dr. Marcus Disselkamp, Business Coaching

Prof. Dr. Sascha Götte, Lucerne University of Applied Sciences & Arts

Dr. Jürg Meierhofer, Zurich University of Applied Sciences and data innovation alliance

Prof. Dr. Cudré Mauroux, University of Fribourg

Prof. Dr. Elena Mugellini, HEIA

Module

• Strategic Management

  Daten	01.09.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg 02.09.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg

• Innovation Strategy

  Daten	22.09.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg 23.09.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg

• Digital Revolution

  Daten	20.10.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg 21.10.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg

• Marketing Strategy

  Daten	27.10.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg 28.10.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg

• Service Strategy

  Daten	24.11.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg 25.11.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg

• Human-Centered AI

  Daten	15.12.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg

• Project Presentations

  Daten	16.12.2025 von 08:45 bis 16:45 Centre de Formation continue, Rue de Rome 6, Fribourg